Thursday 14 February 2013


Who doesn’t want to make money blogging? After all, if we put a good amount of time and hard work to establish and market our blogs, then this has to have a purpose.
Of course some blogs are started for fun – kind of like an online journal. Some start blogs to keep a journal of their life and happenings  They enjoy writing about their family. Some start blogs to share fun, informative or other kind of stuff to a close circle – friends and family.

Neither of these kinds of bloggers are very serious about generating income from their blogs, because they do it for fun or as a hobby. Nothing wrong with that.
But I am speaking to those bloggers who want to set up an online business and those who want to use blogging as a source of income for them. So am I talking to you? I hope so!
If yes, in this post I am going to share some facts you should know before you expect your blogging efforts to produce an income. Some will be hard to accept and even bitter. But they’re facts (at least from my experience). Let me start.

I ask this because many don’t. I mean, have you decided on a niche? Have you decided on a name for your blog? Or is it “just another WordPress blog”? Have you bought a domain name for your blog? Do you have a clean and professionally looking theme?
Most important of all, does your blog *help* your readers?
Oh wait, do you have any target audience? I mean, if I ask you now: “To whom you are writing your blog posts?”, can you give me a specific answer?
Specific – don’t tell me I write blog posts for people who read blogs!


Any business needs some kind of investment – a start up cost. This applies to both online and offline business.
Blogging is no different.
When you think about starting a blog and settle down with a decent income, you must be prepared to invest! Yes that’s the start up cost. You should buy a domain name, get a good hosting, get a good design (or a ready-made theme/skin). In addition to this, you might want to invest on premium plugins, SEO tools, software that could help you with your business and so on.
Not just that, you should be prepared to invest something more valuable: your time and effort.
Yes, you would have heard this already many times. But let me repeat: Blogging is not a get rich quick scheme. There is no silver bullet. There is no push button.
So be prepared to spend, I mean, invest some time and money in your blog.